GENEVA WATCH DAYS

The Geneva Watch Days is a watchmaking gathering founded in 2020 by six prestigious watch brands: Breitling, Bulgari, De Bethune, Girard-Perregaux, H. Moser & Cie. and MB&F. The event is based on a modern and unconventional philosophy that emphasizes straightforward cooperation. It is a selfmanaged organization that is light, flexible, and agile, providing a common space to showcase the latest developments in watchmaking, while giving participating brands the opportunity to host decentralized activities. Held in partnership with the State and the City of Geneva, and with the support of the Geneva Chamber of Commerce, Industry and Services (CCIG), the gathering is completely open to the public while catering to industry professionals including retailers and media. The Fondation de la Haute Horlogerie (FHH), the Grand Prix d’Horlogerie de Genève (GPHG), and Geneva Tourism endorse the project, with GMT as its longstanding media partner.

Get ready for the ultimate watch event as Geneva Watch Days 2024 takes its place on the watch calendar with a fifth unforgettable installment from August 29 to September 2. This year’s exhibition will be the biggest yet, with 51 participating Maisons. They will showcase their latest releases at the Rotonde du Mont-Blanc Pavilion on Lake Geneva, as well as at boutiques and venues throughout the city.

A press conference and the official inauguration, in partnership with the State and City of Geneva, will kick off the festivities Thursday, August 29. Then, from Friday, August 30, the Pavilion will open to the public daily until Monday, September 2 included, where visitors can discover the participating brands’ latest novelties, all arranged by theme. Free guided tours are available every afternoon for anyone interested in gaining additional insight into the world of fine watches. These tours will begin at the pavilion and travel to various brands’ boutiques and showrooms, where guests will receive a warm welcome.

2024 brands:

Alpina, Angelus, Armin Strom, Arnolds & Son, Bausele, Beauregard, Bianchet, Blancpain, Breguet, Breitling, Bulgari, Byrne, Konstantin Chaykin, Claude Meylan, Corum, Cvstos, Czapek & Cie, Daniel Roth, De Bethune, Doxa, Edox, Favre Leuba, Fortis, Frédérique Constant Group, Genus, Girard-Perregaux, Glasshütte Original, Greubel Forsey, Hautlence, HYT, Jacob & Co, Krayon, Laurent Ferrier, Lederer, L’Epée, Louis Erard, Massena Lab, Maurice Lacroix, MB&F, Micromilspec, Ming, H. Moser & Cie., Oris, Perrelet, Phillips en association avec Bacs & Russo, Raketa, Reservoir, Ressence, Singer, Speake Marin, Trilobe..